K-Swiss announced it has signed both Ajla Tomljanovic and Cameron Norrie to endorsement pacts. Tomljanovic had been with Nike while Norrie was sponsored by Ellesse.

Tomljanovic, 26, is the 52nd ranked women’s singles player in the world.

“She has had strong results throughout her career and we believe this is just the beginning. Additionally, Ajla exemplifies everything we are looking for in a global brand ambassador,” K-Swiss VP Mike Miringoff said in a statement.

Norrie, who turned pro in 2017, is currently ranked 62 among men’s singles players.

“At 24 years old and with only two years completed on the ATP Tour, his results have been outstanding and among the best for his age,” Miringoff said. “We love the way Cameron competes and believe there is no limit to what he can accomplish in the coming years.”