Joakim Noah, the star center of the Chicago Bulls, has officially signed an endorsement contract with Adidas.
“Joakim has demonstrated the work ethic, passion and attitude that make
him a perfect fit for the adidas brand,” Chris Grancio, adidas head of
global basketball sports marketing, said in a released statement. “When
you watch him play, his competitiveness and love of the game is
contagious on the court and we’re excited to partner with him as he
enters the prime of his career.”
He had been endorsed by Le Coq Sportif, the brand his father, former tennis great Yannick Noah, has been associated with for years.
Noah joins Derrick Rose, Dwight Howard, Tim Duncan, Damian Lillard among the stars on Adidas' NBA roster.
