Icebug has officially engaged Terra PR as agency of record as part of their initiative to increase their share of the US running market. This selection is yet another step in the rebirth of their US brand, as they emerge from the shadow of Garmont USA and have begun self distributing in the US.

“Naturally we are excited to be working with Icebug” said Alli Noland, Chief Whip Cracker and Director of Everything at Terra Public Relations. “We look forward to helping them expand their US efforts in trail running, trail walking, orienteering and winter footwear markets.”