IAiming, the maker of smart thermal rifle scopes, hired Tom Weeks as vice president of U.S. operations, based in its North American headquarters in Arlington, TX.

In this role, Weeks is responsible for establishing sales channels, increasing brand awareness, overseeing supply chain strategy, and establishing key distributor and dealer relationships. 

Weeks comes to IAiming with over 30 years of sales experience across various industries. Prior to his current role, Weeks worked in sales and business development, marketing and general management for a wide range of companies, capped with leading national distribution and business developments.

“We will use the new presence in the U.S. to better serve our existing global customers while securing new clients and partnerships and strengthening our foothold in the market for smart thermal scope technology,” said Weeks. “Our rapid growth in Australia, known for rigorous firearm regulations, has quickly enabled us to realize that the potential in North America, with its 2A-friendly market, is very promising.”