HO Sports company, Inc. announced the launch of a Hyperlite apparel line for 2007. In partnership with the S-Group, a design, development and sourcing house out of Portland, OR, Hyperlite will introduce a mens and womens product line consisting of board shorts, neoprene tops, sun guard tops, t-shirts and fleece.
HO Sports, based in Redmond, WA, said line has been designed specifically for the water sports enthusiast with quality of materials, new construction methods and brand design features as an integral part of the offering. The line will also introduce materials such as environmentally friendly bamboo, which has been used in lieu of cotton in many of the tops presented for 2007.
“This is a great opportunity for Hyperlite, our trusted retail partners and our many loyal consumers throughout the world,” said Tim Joyce, president/COO. “We are a fresh water sports company that for years has allowed the salt water companies and others, to cater to the needs of our retailers and our consumers. I believe this is a great opportunity for us to mean more to our retail partners while satisfying the product needs of our specific consumers,” said Joyce.
The product is now available in pro shops and specialty retail. It can also be viewed by visiting www.hyperlite.com.
HO Sports is comprised of the following brands: Hyperlite Wakeboards, which designs, markets and distributes wakeboards, wakeboard bindings, wakeskates, wakesurfers, apparel and accessories; HO Skis which designs, markets and distributes waterskis, kneeboards, inflatables, and accessories; Accurate Lines which designs, markets and distributes water ski and wakeboard tow lines.