Hyperice announced a multi-year partnership with Major League Baseball (MLB), which will include a future investment by MLB in its business.
As part of the partnership, Hyperice and MLB will work together with club medical, athletic training and strength and conditioning professionals to prioritize player health and athlete longevity league-wide. Hyperice products and technologies will be immediately available for use during games and in the dugout and bullpen as part of its agreement.
Fernando Tatís Jr., the shortstop for the San Diego Padres, is the brand’s first MLB athlete to join Hyperice as an ambassador and investor.
“We are proud to be named the Official Recovery Technology Partner of Major League Baseball, and to have MLB sensation Fernando Tatís Jr. join us to drive our health and wellness mission,” said Jim Huether, CEO of Hyperice. “This multi-year partnership with MLB represents our collective commitment and vision to prioritize player health and optimize performance league-wide. Now, for the first time ever, MLB athletes will have real-time access to cutting-edge recovery technology on the field, in the dugouts and in bullpens. Together, we plan to elevate the in-game experience for future generations of baseball.”
“Hyperice is one of the most innovative companies in sports today and many baseball players already use their products, making them an ideal strategic partner,” said Noah Garden, MLB chief revenue officer. “Hyperice’s innovative products can play an important role in player recovery, which is especially relevant in everyday sport like baseball. We look forward to working alongside Hyperice as they continue to grow, supporting our players and teams for the rest of the postseason and years to come.”
“I couldn’t be more excited to join the Hyperice family. I’ve always been a fan of their recovery products and have been using them to help keep me on the field,” said Tatís Jr.
Photo courtesy Hyperice