HydraPak announced a number of business developments, including recent sales management hires and its latest product initiatives and custom capabilities for Polar Bottle.
“For the past year we have been focused on redesigning our product offering while sharpening our manufacturing capabilities to be the very best in Colorado,” said HydraPak CEO, Matt Lyon. “We are very excited to continue to build the Polar Bottle brand with a bike focus that goes back to its roots.”
Supporting sell-in of the new collection, HydraPak hired two new regional sales managers, Luke Bunting to cover the East Coast markets and Nick Clark overseeing the West Coast.
Based in Colorado since 1994, Polar Bottle—the first reusable, insulated and BPA-free sports water bottle—was acquired by HydraPak in late 2018.
Following the brand re-launch earlier this year, HydraPak relocated Polar Bottle’s operations from Boulder, CO, to an expanded facility in Longmont, CO, doubling its capacity to house product development, customer service, sales and manufacturing. The move continues a commitment by HydraPak to provide jobs and support local suppliers within Colorado’s Front Range community in the development of Polar Bottle products.
Within the expanded facility, Polar Bottle launches its new custom bottle program for its collection of updated Breakway and Breakaway Insulated cycling bottles and Sport Insulated bottles.
Photo courtesy HydraPak