Helinox, maker of lightweight, portable furniture, and Obey, a street art project and an experiment in phenomenology by artist and skateboarder Shepard Fairey, partnered on a limited-edition collection featuring six pieces in black with signature Obey trims and artwork.
“The juxtaposition of city life and the outdoors inspired the project,” said Steve Ternosky, CEO of Obey Clothing. “Finding those spaces to get away from the traffic and the density that define a city and exploring the outdoors in your backyard. Working with Helinox offered the opportunity to channel their expertise in outdoor products and blend that with our cut-and-sew pieces. The final product was a true collaboration, mixing the best of both brands to offer something new and unique to both sides.”
“As a design-first brand with roots in art, fashion, outdoors, and music, we were honored to collaborate with Obey on the latest collection. Both brands are heavily influenced by creativity and personal expression, and the signature Obey artwork has come to mean many things, from truly seeing what’s before us to the freedom and meanings behind street art,” said Young Lah, Global CEO of Helinox. “Helinox products are highly visual and offer a natural canvas for carrying a message.”
The Helinox x Obey collection includes the high-back Sunset Chair that sits off the ground and packs down for easy transport; Table One Hardtop that is light and packable; Personal Shade, delivering protection from the sun in a minimalist design; Laundry Bag, a functional day bag; Sacoche, a shoulder bag for carrying essentials, and the Cushion Cover, to accompany the Helinox x Obey Sunset Chair.
For more product information, go here.
Photo courtesy Helinox x Obey
