Haiku welcomes aboard the Frontier Group to take over sales and marketing efforts for the company in the Pacific Northwest. The Seattle based agency, led by John Morioka and Scott Ohsman will be representing the brand in Idaho, Montana, Oregon and Washington.
Haiku, also based out of Seattle, is well known for their womens bags and accessories inspired by the artistry of nature through their quality designs and functional features.
The Frontier Group is committed to building market share for Haiku by promoting targeted product assortments and providing exceptional service. With our key account focus and specialty coverage, our goal is to provide superior service to our retailers and continue to build the Haiku brand, commented Ohsman.
The Group comes well equipped to make an impact for Haiku. They have been in the Pacific Northwest for over 30 years representing such prestigious brands as Mountainsmith, Helly Hansen and Adidas Outdoor.
In addition to Morioka and Ohsman (shown at right), there are five more members of the sales team that represent the company throughout the territory. Further support comes from a full-time sales analyst, marketing team and showroom manager. New for 2013 is the Frontier Group Road Warrior, Stacy Gerths. She will be on the road thirty weeks a year going wherever she is needed to best support retailer efforts.The Frontier Group can be reached at www.frontiergroupsales.com or info@frontiergroupsales.com
Haiku is a unit of the Recreational Products Division of Blackstone Investment Group and managed from Blackstones Seattle offices by President Renee Pitra. Its portfolio includes Carry Gear, Detours, Haiku, LEGO Bags and Mountainsmith.
