EORA Elects New Board Members
Eastern Outdoor Reps Association (EORA) elected Michael Schmidt to his third consecutive term as association president, three new members to its board of directors and three new regional vice presidents…
Lifestraw Selects Outside Media as PR Firm
LifeStraw, which produces water filtration systems for public health and outdoor use, has selected Outside Media as its public relations and marketing agency…
Implus Acquires Harbinger for Fitness Segment
Implus has acquired Harbinger, a leader in strength and fitness accessories such as gloves, belts, straps, strength training aids, and functional fitness items. The brand joins Perfect Fitness and TriggerPoint as part of Implus's growing fitness segm
Cycling and Public Transport Advocates Unite in Europe
The European Cyclists’ Federation and International Association of Public Transport joined forces to double the shares of trips cycling and public transport carry in Europe by 2025…
Trew Gear Raises $1.6 Million in Capital
Trew Gear, a backcountry ski apparel brand, has raised $1.6 million in capital to expand its product line, staff, and direct-to-consumer operations, the Portland Business Journal reported…
Sport 2000 International Adds Nordic Chains
Team Sportia Ab of Sweden and its majority owner SGN Sportia of Finland have joined Sport 2000 International, greatly extending the reach of Europe's second largest buying group in the Nordic countries…
Sun Diego Boardshops to Host SurfAid Reception
Sun Diego Boardshops will host a reception Thursday for SurAid Founder Dr. Dave Jenkins at its store in Carlsbad in partnership with SD Sport Innovators….
Blundstone #HowIRoam Win a Ducati Scrambler Photo Contest
Blundstone announced the launch of its #HowIRoam campaign in support of the brand's recent collaboration with motorcycle brand Ducati. Blundstone has produced a limited edition #800 Ducati Scrambler boot…
Imperial Headwear Named Official Headwear of Solheim Cup
Imperial Headwear named the official headwear of the Solheim Cup that will be taking place September near Heidelberg, Germany…
Skins to Sponsor USA Rugby
Skins has partnered with USA Rugby, the national governing body for the sport of rugby in America, as an official supplier of compression product…
Moonshine Mfg. Partners with Eastern Skateboard Supply
Moonshine MFG, the Washington-based skateboard manufacturer, has partnered with North Carolina’s Eastern Skateboard Supply…
Surf Expo to Launch June Show
Surf Expo, the largest boardsports and beach lifestyle trade show, announced the launch of a new event, Preview Days by Surf Expo, to be held June 23-24, 2016 in Orlando, FL…
Saucony Run for Good Foundation Marks 10 Years
Saucony and the Saucony Run for Good Foundation celebrated a decade of fighting childhood obesity by announcing a new round of grants to running clubs across the United States…
Adidas Partners with Teamworks
Adidas Team Sales has formed a partnership with Teamworks, a provider of collaboration and communication software for athletic organizations. Adidas Team Sales will streamline communication and information sharing for its sales representatives across the
Magura USA to Distribute Lightweight Wheels
Magura USA has reached an agreement to distribute Lightweight wheels in North America beginning October 1…
