Efinger Sporting Goods To Close
The retailer, based in Bound Brook, NJ, has retained Chicago-based liquidation firm Yellen Partners to assist with the store closing sale.
Puma Signs The Weeknd As Creative Collaborator And Ambassador
The Academy Award-nominated, Grammy-winning artist will headline Puma’s Sportstyle campaign, Run The Streets, which launches in November.
RunJumpThrow Reaches 500,000 Children
Since its inception in 2015, RunJumpThrow (RJT) has reached 500,000 children through physical activity programming, according to USATF.
Under Armour To Sponsor University Of Alabama At Birmingham
Under Armour will provide on-field and training gear for the university’s 18 varsity sports.
Study Finds Minimalist Shoes Increase Leg And Foot Muscles
Researchers from The Hong Kong Polytechnic University (PolyU) and Harvard Medical School said the findings point to its potential application in rehabilitation programs.
Blundstone Sponsors Hamptons International Film Festival
The Australian boot brand will present a film, host a VIP boot fitting and offer drinks and coffee for festival goers for HIFF festival goers October 6-10.
Grandview Introduces John Wayne Sock Collection
Grandview Hosiery, a sock manufacturer located in Hickory, NC, partnered with John Wayne Enterprise on a sock line inspired by the late actor.
Samuel Hubbard Partners With W.L. Gore For Collection
Shoe designer and manufacturer Samuel Hubbard incorporated Gore-Tex brand technology into three styles of its new GPS Collection: Aspen Boot, Mt. Tam Boot and Founder dress shoe.
United Soccer League Total Attendance Increases
The United Soccer League (USL) closed out its 2016 regular-season schedule over the weekend and reported a total season attendance of almost 1.5 million for its 29 teams, a 33 percent increase from 2015.
Adidas Golf Extends Sponsorship With Dustin Johnson
Adidas Golf and Dustin Johnson today announced a new multi-year apparel and footwear deal. 2017 will mark the company’s tenth year collaborating with the 2016 PGA of America Player of the Year Award.
Dick’s Sporting Goods Extends Partnership With Team USA
Dick’s Sporting Goods extended its support of Team USA and its athletes as the Official Sporting Goods Retail Sponsor through the 2018 Olympic and Paralympicc Winter Games in PyeongChang, South Korea.
Marika Activewear Enters GCE International Licensing Arrangement
Marika, a fast growing activewear and athleisure lifestyle brand, will expand into additional categories via a new licensing arrangement with legwear and hosiery company GCE International Inc.
High School Sports Participation Increases For 27th Consecutive Year
The annual report from the National Federation of State High School Associations (NFHS) was marked by a stabilization in football participation, although track and field registered the largest increase in participants for both boys and girls.
Deloitte Sees Holiday Sales Increasing 3.6 To 4 Percent
The gains will be boosted by a 17 to 19 percent increase in e-commerce sales.
SFIA And PHIT Coalition Promote PHIT Act To Congress
SFIA officials along with 15 PHIT Coalition organizations and companies met last week with Congress to promote the Personal Health Investment Today (PHIT) Act.
