
New Balance To Sponsor North Melbourne
North Melbourne has welcomed New Balance as an official partner for the 2018 season.

Adidas’ 747 Warehouse St. Features Pharrell Williams And Alexander Wang
This weekend, Adidas rolled out an epic line-up of events including musical performances, celebrity appearances and limited edition sneaker drops during the Adidas 747 Warehouse St. two-day festival celebrating basketball culture in downtown Los Angeles.
NBS Honors Dunham’s Ken Meehan
Nation’s Best Sports (NBS) awarded Ken Meehan, president of Dunham’s Sports, with the NBS Lifetime Achievement Award.
The North Face Partners With The Grand Traverse
The North Face announced a three-year sponsorship of The Grand Traverse.

VF’s Q4 Powered By Vans, North Face Misses Plan
VF Corp. reported sales at Vans vaulted 35 percent in the fourth quarter, led by a 38 percent climb in the Americas. North Face missed plan in part due to aggressive efforts to clear Amazon of unauthorized dealers and reduced off-price sales overall but is still expected to see high-single digit growth for 2018.

Outdoor & Recreation Drives Newell Brands’ Play Segment Growth In Q4
Newell Brands reported sales in its Play segment climbed 6.6 percent in the fourth quarter. Core sales grew 5.4 percent, reflecting strong growth on Coleman, Contigo, Marmot and Team Sports partially offset by declines on Fishing.

Puma’s Women’s Focus Paying Off
Following the report of its third strong annual campaign in a row, Bjørn Gulden, CEO, Puma SE, detailed the many ways the brand’s focus on female training, its celebrity brand ambassadors, and its ability to amplify its voice through social media is helping drive the company’s turnaround.
WSL Will Not Hold Billabong Pipe Masters In 2019
The World Surf League announced that it will not hold the Billabong Pipe Masters Surf Meet on Oahu in 2019. WSL has been seeking to change the dates on its requested dates of two of its tournaments — the Billabong, which historically has run in December, and the Volcom Pipe Pro, which is held in January.

VF Reports Better-Than-Expected Fourth Quarter
VF Corp. reported better-than-expected results in the fourth quarter as revenue increased 12 percent, or 10 percent currency neutral, driven by broad-based strength across VF’s international and direct-to-consumer platforms, Outdoor & Action Sports coalition and Workwear businesses. On a currency-neutral basis, Vans’ global sales soared 35 percent, The North Face added 6 percent and Timberland increased 8 percent
New Balance Partners With Wellness Workdays
Wellness Workdays, a leading provider of corporate wellness programs, has been selected by New Balance to implement the next phase of the company’s corporate wellness initiative.
REI Co-op Again Makes Fortune 100 Best Companies To Work For List
For the 21st consecutive year, REI was recognized as one of the nation’s top employers, ranking 43 on Fortune’s “100 Best Companies to Work For” list.
Billabong Sets Shareholder Vote For Merger
Billabong International Limited said it will hold a shareholder meeting on March 28 to vote on its merger with Boardriders Inc.

Amer Sports Adds Leadership In Team Sports And Outdoor Sales
Amer Sports Corp. promoted Dave Marrinan to national sales director, Team Sports, and Jon Hanson to national sales director, Outdoor.

FGL Sports Q4 Boosted By Chilly Winter
FGL Sports marked a return to mid-single digit comp growth in the fourth quarter with the boost of chilly Winter. Canadian Tire Corp, its parent, also indicated it acquired Sher-Wood Athletics as part of an overall effort by the company to increase its number of owned brands and appointed TJ Flood as president, FGL Sports.
L.L. Bean Sued For Removing Lifetime Return Policy
A customer has filed a lawsuit against L.L. Bean for ending its unlimited-return policy.