Oakley Launches New Multi-Brand Growth Strategy
Oakley, Inc. announced several strategic initiatives it believes will position the company for sustainable revenue growth, improved long-term earnings growth and return on investment. Within the context of those strategic initiatives, the company also pro
Wolverine Fourth Quarter Sales Climb 4.4%; Fiscal 2005 Exceeds $1 Billion
Wolverine World Wide, Inc. reported record revenue and earnings per share for its fourth quarter and 2005 fiscal year, marking its fifth consecutive year of record results.
For the fourth quarter of 2005, the Company reported revenue of $321.0 million, a
Brine Sponsors First 4 Lacrosse Tournament
Brine, Inc. will be the official lacrosse equipment and lacrosse apparel sponsor for the 2nd Annual First 4 Lacrosse Invitational. A supporter of the inaugural First 4, Brine has inked a two-year deal with sports marketing and event management leader, Pan
Timberland Joins New Environmental Reporting Group
The Timberland Company has joined the Facility Reporting Project, a new initiative of the Boston-based Ceres coalition aimed at improving sustainability reporting and environmental performance at individual facilities across the country…
ATTA Hosts 2nd Annual Adventure Travel World Summit
The Adventure Travel Trade Association will host the second annual Adventure Travel World Summit in Seattle on October 19, 20 and 21, at the Bell Harbor International Conference Center on Elliot Bay…
Allyance Picks Up Share In 10th Street Bros.
Allyance has joined forces with 10th Street Bros by acquiring an undisclosed, but significant interest in this Action Sports Film Studio. 10th Street Bros, an award winning Action Sports Production Company, has developed a cult following with its hilariou
Mugs Stump Award Recipients Announced
Black Diamond Equipment, Patagonia, Climbing Magazine, Mountain Gear and W.L. Gore, announced the recipients of the 2006 Mugs Stump Award. Created in 1992 in memory of Mugs Stump, one of North America’s most visionary climbers, the award grants money to s
Quiksilver Launches Quik Films
Quiksilver, a division of Quiksilver Inc. launched its newest program, Quik Films. Designed to recognize exploration, style, and personal expression within the filmmaking community, Quik Films is the natural progression for a brand founded on fostering in
Mountain High Park Vet Founds Super parX
Tyrone Coyne has left Mountain High in Wrightwood, California to launch Super parX, an international terrain park design and management company. The company specializes in resort consultation, special events, and special effects for movies and television
Tubbs ‘Romp to Stomp’ SLC Event Raises Over $20,000
The fourth annual Tubbs Romp to Stomp Out Breast Cancer Snowshoe Series raised over $20,000 for the Salt Lake City Affiliate of the Susan G. Komen Breast Cancer Foundation. The winning team, “Laurel’s Angels,” captained by Salt Lake City resident Carol Gr
Quiksilver Names Adcock as President of DC Shoes
Quiksilver, Inc. appointed Nick Adcock to the role of President, DC Shoes, effectively immediately. Adcock will report directly to Bernard Mariette, President, Quiksilver, Inc., and will be based at DC Shoes' global headquarters in Vista, CA. DC Shoe
Bikes Belong Announces Five New Grants
Bikes Belong will award $37,850 in grants this month to five bicycling projects. The trails and bicycle advocacy supported by these grants will connect community paths, expand opportunities for mountain biking and, as always, put more people on bicycles m
Rawlings Named Official Ball and Helmet Supplier for WBC
Rawlings Sporting Goods has recently been named as the official supplier of Baseballs and Helmets for the inaugural World Baseball Classic. The baseball will be used by all of the 16 participating teams, each representing a different nation or territory,
Bite Lands Sponsorship Deal with World Amateur Golf Tournament
Bite Golf has been named the official shoe sponsor of the World Amateur Golf Tournament taking place this August in Myrtle Beach, South Carolina. One of Bite Golf’s leading retailers, PGA Tour Superstores, is the title sponsor of this prestigious event…
GBMI Names de Leeuw as Head of New Euro Offices
Global Brand Marketing, Inc. appointed Roelof de Leeuw as European General Manager for the new GBMI European sales office based in Amsterdam, Netherlands. Mr. de Leeuw will oversee all sales, marketing, operational, and logistical aspects of managing the
