SGB Footwear

Sport Chalet to Sponsor the Lakers

June 4, 2008 SGB Update

Sport Chalet, Inc. announced it has inked an exclusive sponsorship agreement with the Los Angeles Lakers. The three-year agreement makes Sport Chalet the “Official Sporting Goods Retailer of the Los Angeles Lakers” commencing with the 2008-09 season and r

DSW Officially Launches E-commerce Site

June 3, 2008 SGB Update

DSW Inc. officially launched its e-commerce site, DSW.com. The company said the site com features more than 2,000 styles. The site offers the hottest trends from more than 175 well-known brands and continues to add more. For a limited time, DSW Rewards me

TAPS Hires SOAR to Put More Butts in Boats

June 3, 2008 SGB Update

The Trade Association of Paddlesports (TAPS) signed a 12-month agreement with strategic marketing communications agency, SOAR Communications. SOAR will target a wide variety of consumer media outlets in an effort to help TAPS and the industry at large exp

Grassroots Partners with Post to Raise $50,000 for Forestation

June 3, 2008 SGB Update

Grassroots Outdoor Alliance and Post Cereal are partnering to benefit American Forests’ Global ReLeaf Program, in a program that kicks off this weekend. In exchange for Grassroots 34 independent retailers agreeing to distribute samples of Post's new

Backcountry.com Launches Off-price Cycling Site

June 3, 2008 SGB Update

Backcountry.com threw the switch on its new bicycling channel, Chainlove.com, insisting that it's “one-deal-at-a-time,” or ODAT, format would not undermine brand equity. The site extends the business model Backcountry.com pioneered with its SteepandC

Dressing A Lifestyle

June 1, 2008 SGB Update

I’m not sure when the clothes I prefer to wear became known as lifestyle apparel. How did clothes best suited for hiking, backpacking, paddling and sitting by a campfire come to define a lifestyle?
Over time my wardrobe has evolved from distinct and separ

Making Lifestyle Apparel Look Like a Million Bucks

June 1, 2008 SGB Update

Ask an outdoor retailer or apparel brand manager to identify mistakes and problem areas in lifestyle apparel merchandising, and they will quickly start to tick them off, 1-2-3-4-5. The list is long. Our panel of experts suggests that by paying more attent

As Reps Calendars Fill Up, Retailers Must Adjust

June 1, 2008 SGB Update

Ten years ago, Keen rep Jim Kelly went to four or five trade shows a year. This year, he expects to attend 14. As a result, he could not begin making store visits until late February, after some of his vendors’ pre-season deadlines had already passed. And

DSW Net Drops in Q1 as Comps Slide

May 29, 2008 SGB Update

DSW Inc. reported first quarter net sales increased 2.6% to $366.3 million from net sales of $357.0 million for the same period last year. Net income for the first quarter ending May 3, 2008, however, dropped to $10.3 million from $23.7 million last year.