Great Trango Holdings Inc. and Flashed Climbing have created a strategic alliance that brings the mats, chalk and accessories of Flashed from Canada to the US. For its part, Flashed will distribute GTHI’s Stonewear Designs brand of climbing inspired women’s active apparel throughout Canada.

“Flashed is doing really cool and innovative stuff,” said GTHI founder and president Malcolm Daly. “They have a great brand velocity in the bouldering and indoor market.”

One of Daly’s favorite Flashed products is the multifunctional Grasshopper crash pad. It comes with two mats that Velcro together in different configurations: widthwise for circuits, stacked to extra crash protection or lengthwise for napping. Room is provided for packing gear,a stash pocket keeps personal items accessible and the whole thing zips into a compact and easily transportable package

“The decision to work with GTHI was more than just a pure business play,” explained Flashed founder Walson Tai. “The companies complement each other both in terms of products as well as business approach and outlook.”