Fitmark, the maker of sport, fitness and meal prep bags, has closed another seven-figure round of funding, bringing the total raised to a near $3 million to date.
The new boost in funding will help to continue the dynamic sales growth from Fitmark and its popular meal prep bags, as well as support marketing and brand expansion of their recently launched organic, high protein snack company, Iwon nutrition.
“Another solid round of funding closed is a strong indicator that we’re making the right moves with our company. We have big plans with Fitmark and Iwon nutrition that are unique and exciting, and we’ve been able to tell that story well. We have a few strong investors who have been involved with the company from its start and they believe in our ability to scale and grow our brands,” said Mark Samuel, CEO and founder of Fitmark and Iwon nutrition. “We’ve proven ourselves time and time again, and we have no plans to slow down!”
Fitmark said it has continued to grow in every category of the meal prep bag business. With this new round of financing, the company will make a concentrated effort in continuing to strengthen its direct-to-consumer e-commerce sales pipeline, as it will allow the company to carry its mission to provide the greatest customer experience of any brand in its industry. Additionally, the new financing will also allow the company to start scaling its newest venture, Iwon nutrition. Recently launched in February of this year, the new brand has already seen tremendous success with the launch of its first snack, an organic protein chip, and has plans to release a second high-protein snack later this year.