FeraDyne Outdoors announced the retirement of international sales manager, Lennie Rezmer after a 48-year career, and the resulting transition of international field representation to Outdoor Marketing International (OMI).

Rezmer is set to retire at the end of 2020.

“When I first started, the compound bow didn’t even exist,” Rezmer said. “I’ve seen a lot of great changes and innovation in archery over the years—and I’ve traveled around the world because of it. I’m eager to pass the torch to OMI and enjoy more time in the field shooting, hunting and making new memories with my family, friends and grandchildren.”

Rezmer’s duties will be assumed by OMI sales professionals whose territories span worldwide with exception of North and South America. For the remainder of the fourth quarter, Rezmer and OMI will work to transition the business ensuring customers are made aware of new sales contact(s) while initiating OMI into the brand portfolio. OMI will run International Sales for FeraDyne portfolio of brands with an emphasis on target archery and hunting.

“I’ve worked with OMI since Peter started the group, and they’re second-to-none in a global sales capacity and overall integrity,” said FeraDyne CEO Todd Seyfert. “The addition of our archery brands to their strong portfolio is a natural fit.”

FeraDyne Outdoors’ brands include Axe Crossbows, Rage broadheads, Muzzy broadheads, Muzzy Bowfishing, Carbon Express arrows and accessories, Nockturnal lighted nocks, TruFire releases, Block targets, GlenDel targets, Shooter 3D targets, Black Hole targets, Hurricane bag targets, IQ Bowsights, Sure-Loc Archery Products, S4Gear, Gorilla Gear, Eastman Outdoors, Apple Archery, Rocky Mountain Archery, Wac’Em Archery, and Covert Scouting Cameras.