The Bon-Ton Stores announced total sales for the four weeks ended February 28, 2004, increased 95.6% to $77.0 million, including $37.1 million from the acquired Elder-Beerman stores, compared to $39.4 million for the same period last year. Bon-Ton comparable store sales increased 0.4%.
Elder-Beerman sales are not included in the Company's reported comparable store sales. For informational purposes only, Elder-Beerman comparable store sales for the four weeks ended February 28, 2004 increased 3.6%, and for Elder-Beerman and Bon-Ton combined, comparable store sales for the four weeks ended February 28, increased 1.9%.
James H. Baireuther, vice chairman and chief administrative officer, commented, “February sales met our expectations and seasonal weather patterns helped our results. Based on early indications, customers are reacting favorably to our spring merchandise offerings. Categories with sales increases in February were cosmetics, home, intimate, misses sportswear, men's and accessories.”
