The U.S. menswear designer Todd Snyder has teamed up with the National Football League (NFL) and Fanatics to launch the Todd Snyder + NFL Collection.
This limited-edition collection offers luxe takes on “game-day staples,” including cashmere sweatshirts, Canadian fleece mock necks, hoodies, and more, paying homage to iconic NFL teams—the New York Giants, New York Jets, San Francisco 49ers, Philadelphia Eagles, and Kansas City Chiefs.
USA-made cashmere coaches’ and Varsity jackets will also be available in early January.
“This collection is a natural extension of my love for blurring the lines between luxury and sport,” said Snyder. “We’ve taken classic fan gear and reinvented it with luxe materials and modern tailoring, from Italian cashmere rugby shirts to coaches’ jackets made in the USA by Golden Bear. It’s about celebrating team spirit with a sense of refinement.”
In joining with Fanatics, this collection will be delivered straight to fans by the licensed sports merchandiser and a longtime partner of the NFL.
“While my football playing days may be behind me, my love for the game continues. Partnering with Fanatics was a natural choice,” continued Snyder. “They’ve revolutionized how fans connect with their teams, and we saw an opportunity to merge their innovation in sports apparel with our dedication to quality and design. Together, we’re offering our customers fan gear that feels as at home on the runway as it does in the stadium.”
Some of Snyder’s favorite pieces from the collection include the Italian Cashmere Coaches Jacket, Cashmere Rugby Shirt and Canadian Fleece Oversized Hoodie.
“Our ultimate goal is to create a world-class experience for our fans, full of options across many different categories, price points and styles,” said Joe Monahan, President of Fanatics Brands. “This new luxury collection from Todd Snyder—one of the preeminent American menswear designers today—is the perfect addition to our assortment and showcases our commitment to bringing new, non-traditional designs into the fan apparel space.”
“Crafted with the fan in mind, this collection is a tribute to craftsmanship and functionality,“ said Ryan Samuelson, VP of Consumer Products at the NFL. “By blending the timeless design of Todd Snyder with the league’s iconic brand, we elevated our fashion essentials for fans to showcase their fandom in a distinguished and stylish way for gameday and beyond.”
The Todd Snyder + NFL Collection will be available starting today, December 12, 2024. An edited selection of New York Giants and New York Jets styles will be available at ToddSnyder.com, while the full collection will be sold exclusively at Fanatics.com, NFLShop.com and select NFL team locations.
Images courtesy Todd Snyder