Nike said it will no longer allow customers based in Türkiye to place orders through its website or app following changes in Turkish law.
Nike stores and retail partners can still sell the brand’s products in the country.
In a report first shared by Just-Style, the company said that commencing August 6, the change by Türkiye’s Ministry of Trade increases the duty paid on many shipments. Shipments valued over €30 are taxed at 30 percent if the items are arriving from European Union countries, up from the previous 20 percent duty, and at 60 percent if arriving from other countries, up from the previous 30 percent duty.
The update follows Türkiye’s update to its customs law, which reduced the value of goods that can be imported using its Simplified Customs Declaration from €150 ($165.17) to €30, Just-Style indicated.
The country’s new duty guidelines will go into effect on August 21, 2024.
In a statement shared on its Turkish website, Nike said: “As Nike cannot guarantee that our consumers’ orders will arrive on time and without any problems during this process, we, unfortunately, have to suspend online orders from Türkiye for the time being.”
Just-Style said that Türkiye’s Ministry of Trade announced it implemented the changes due to the reduced quality of shipments coming into the country through post and couriers and a “surge in complaints” from consumers, manufacturers, retailers, and others.
Nike said it would attempt to deliver orders placed before August 9 but could not guarantee delivery or customs clearance “due to reasons beyond our control.”
Nike also stated that it would continue to monitor the situation in Türkiye and notify customers whose orders would be canceled.
“Nike halts Türkiye online orders after customs crackdown” was created and published by Just Style, a GlobalData-owned brand.
Image courtesy Nike Türkiye
