Ahead of the imposition of across the board tariff increases last week, and the adjustment to those increases this week, at least two of the primary athletics footwear manufacturers saw shipment growth slow in March in 2025 after posting strong increases in February.

Feng Tay Enterprises
Feng Tay Enterprises, one of the longest-tenured manufacturers of Nike footwear, reported manufacturing revenues dipped 1.5 percent to NT$7.14 billion in March after jumping 11.4 percent to NT$6.63 billion in February.

The year started with a 6.2 percent decline to NT$6.95 billion in January.

The company’s March shipment decline cycled against an 11.0 percent increase in March 2024, and the February bump cycled against a 7.9 percent decline in February 2023. Year-to-date (YTD) shipments for Feng Tay Enterprises inched up 0.5 percent to NT$20.7 billion.

Feng Tay Enterprises reports in New Taiwan Dollar (NT$) currency.

Yue Yuen Manufacturing
The company’s manufacturing business, utilized by a large portion of major outdoor and athletic brands in the U.S. and Europe, posted a 3.5 percent increase in March, a sharp deceleration from the 14.9 percent increase it posted in February. Manufacturing was up 5.9 percent for the 2025 YTD period through March.

Total net consolidated operating revenue generated in March 2025 by Yue Yuen Industrial (Holdings) Limited, including footwear manufacturing and retail stores throughout China, dipped 0.7 percent year-over-year to $657.7 million, following a 6.7 percent decline year-over-year in February 2025, primarily due to a weak Pou Sheng China Retail business. Manufacturing increased for the month.

January 2025 net consolidated operating revenue increased 9.3 percent to $804.9 million.

The company’s net consolidated accumulative operating revenue for the 2025 year-to-date (YTD) period through March rose 1.3 percent year-over-year to $2.03 billion.

Yue Yuen, and its footwear manufacturing business, trade and report in U.S. dollar ($) currency.

Image courtesy Port of Los Angeles