The National Sporting Goods Association (NSGA) announced that ESPN correspondent Erin Andrews will serve as the keynote speaker for the second annual Celebrity Luncheon, to be held at the association's 2011 Management Conference & Team Dealer Summit. The conference will be held May 1-4, 2011 at Loews Ventana Canyon in Tucson, Arizona.

According to NSGA President & CEO Matt Carlson, “We are looking forward to having Erin with us at our Management Conference. Our Celebrity Luncheon is a chance for our attendees to network with one another, relax and hear from someone who has interesting experiences to share from the world of sports. Her decade of sports reporting, and the experiences those years have given her, make Erin a perfect fit for what we're looking for in a speaker for this event.”

Andrews joined ESPN in May 2004 as a reporter for the network's NHL coverage after spending three years working as a reporter for Fox Sports Florida South. Since the 2004 season, she has served as a reporter for ESPN's college football, basketball and Major League Baseball coverage, most notably as a regular contributor to the network's well known College Gameday telecasts for football and basketball. In addition, she is a regular contributor to ABC's Good Morning America.

Recently, she moved beyond reporting by participating on ABC's hit reality television show Dancing with the Stars, where she placed third. Andrews will speak to conference attendees on Monday, May 2 at Noon.