Eastern Mountain Sports hired CGPR as its public relations agency of record.
“We wanted a PR partner with expertise in business strategy and growing a brand,” said Scott Barrett, vice president and chief marketing officer of Eastern Mountain Sports. “CGPR is a long-time leader in the industry and has a solid track record with its clients. As the Eastern Mountain Sports brand continues to evolve, we will look to CGPRs expertise to apply public relations to meet our business goals. Through its long relationships with clients, CGPR has proven that it is far more than an agency that generates product placements, but a partner that provides valuable counsel consistent with the demands of the business. “