CTS, a premier endurance coaching and training camp company, signed a four-year partnership with world-class bicycle manufacturer Pinarello.
For the next four years CTS Coaches will ride Pinarello road bikes during all coaching, training camp, and CTS Bucket List activities. Additionally, CTS will work with Pinarello dealer to provide purchasing opportunities for CTS-coached athletes.
“Working with Pinarello is a great fit for CTS,” said Founder and CEO of CTS, Chris Carmichael. “Both are leaders within our respective industries, with long histories of producing innovative products and delivering great customer service and world-class results.”
CTS Coaches ride alongside athletes during more than 40 group camps and hundreds of private camps and events every year, giving athletes hands on experience with the bikes and direct contact with coaches who spend a lot of time riding them.
“CTS is a premier brand in the endurance coaching industry and we are proud to have Chris and his coaches representing the Pinarello brand at camps and events,” said Sandy Nicholls, marketing director of Pinarello’s U.S. distributor, Gita Sporting Goods.
Photo courtesy Pinarello