Crunch Franchisee CR Fitness Holdings purchased two gyms in Allen and North Richland Hills in Dallas, TX. Formerly big-box gyms operating under a different brand, Crunch will take over the gyms on August 1, joining CR Fitness’ roster of 50 gyms across Texas, Florida, Georgia, and North Carolina.
Joining two other Dallas Crunch locations in Frisco and Arlington, Crunch Allen and North Richland Hills are 38,000 and 37,000 square feet fitness facilities, respectively. The gyms are key additions to CR Fitness’ portfolio and its growth strategy to own and operate 100 clubs by 2026.
“We were thrilled at the opportunity to purchase these two gyms and breathe new life into them under the Crunch Fitness brand and model,” said CR Fitness Holdings CEO Tony Scrimale. “Both new members and those grandfathered in will have access to high-quality equipment, a variety of unique fitness classes, and exceptional trainers. We are excited to continue our vision of growth and success for CR Fitness.”
CR Fitness is owned by Vince Julien, Geoff Dyer, Tony Scrimale, and Jeff Dotson, who, combined, have more than 150 years of experience in the fitness industry.
CR Fitness reported it has doubled in growth over the last several years with plans to build fifteen to twenty new clubs annually.
