Crocs Asks Distributors to Absorb IP Enforcement Fees

Crocs is taking steps to save a few dollars by not spending as much on legal fees. The company has created a new model of intellectual property rights enforcement activity in all distributor regions in which distributors contribute to legal fees.


“The new model simply requires our distributors to absorb the cost of enforcement in their region,” said Crocs spokesman Tia Mattson. “We will continue to coordinate enforcement activities and offer support to our distributors in this area going forward.”  She said CROX will continue to enforce its intellectual property as necessary in regions where they sell product directly without the use of a distributor.

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Crocs Asks Distributors to Absorb IP Enforcement Fees

Crocs has created a new model of (IP) enforcement activity in all distributor regions in which distributors contribute to legal fees. “The new model simply requires our distributors to absorb the cost of enforcement in their region,” said Crocs spokesman Tia Mattson. “We will continue to coordinate enforcement activities and offer support to our distributors in this area going forward.”

The company is not ceasing enforcement of its intellectual property, insisted Mattson. “We will continue to enforce our intellectual property as necessary in regions where we sell product directly without the use of a distributor. This covers the majority of our areas of distribution around the world.”

 

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