Crocs promoted Heidi Cooley, most recently head of global marketing for the brand, to SVP and chief marketing officer.

Cooley joined Crocs as VP of global marketing in 2016 and became head of global marketing in 2020.

“Under Heidi’s leadership, Crocs has ignited its brand presence around the globe, engaging and exciting more consumers than ever before through our inclusive ‘Come As You Are’ platform,” said Croc’s Brand President Michelle Poole. “We’re confident that Heidi is the right marketing leader to drive our mission to make everyone comfortable in their own shoes forward today and in the future.”

Photo courtesy Heidi Cooley