Columbia Sportswear Co. has been named a vendor partner by the Grassroots Outdoor Alliance.
“Columbia is continually working on the development of products that solve the problems of outdoor consumers and open the great outdoors to everyone,” said Joe Craig, national sales manager, Apparel and A.C.E. “The G.O.A. members understand and service the needs of the outdoor enthusiast and we are thrilled to become a vendor partner.”
Grassroots Outdoor Alliance unites independent outdoor retailers as a strong voice to protect and promote the experience of outdoor enthusiasts across the United States. We enable access to best business practices for our retail members, to the best equipment and apparel brands for the public, and to outdoor recreation for all.
