ColdVentures, a medical device company developing innovative technologies to combat heat-related deaths, has appointed product development executive Joss Warburton as a strategic advisor.
“With more than two decades of experience in product design across multiple industries, Mr. Warburton brings valuable expertise to ColdVentures and will help to drive product innovation for the Company’s flagship ColdVest technology, a Class 1 FDA medical device that can rapidly lower core body temperature in individuals suffering from heat-related illnesses,” the company said in a media release.
“Joss’ proven track record in developing innovative products, driving strategy and managing global brands will be crucial as we continue to enhance ColdVest,” said Tracie Wagman, CEO, ColdVentures. “Together, we will explore new applications and markets for our cooling solution, furthering our mission to protect people across the country from heat-related brain or organ damage and death before emergency medical services arrive.”
Warburton most recently served as VP of product and innovation at CamelBak. Previously, he played key roles in PepsiCo’s sports and nutrition portfolio, which includes the pioneering hydration brand Gatorade, and at Dyson, renowned for its innovative consumer technology products.
“ColdVest is a first-of-its-kind medical device with the potential to save countless lives,” added Warburton. “Having worked extensively in hydration technology and specialized emergency response equipment, I recognize the critical importance of this innovation. I look forward to leveraging my experience across sports nutrition, emergency response vehicles, and consumer technology to help ColdVentures expand its impact and bring this essential technology to those who need it most – from athletes and outdoor workers to concertgoers and military personnel.”
Images courtesy ColdVest and Joss Warburton/LinkedIn