Cocona Labs, the maker of 37.5 Technology, announced that it has established a wholly foreign-owned enterprise (WFOE) in Gurugram, Haryana, India.

The venture, reported in a media release, will “enhance in-country capabilities to support customers, partners and growing business operations in the region.”

“Cocona has been investing heavily in India for the past several years, both to capture domestic growth opportunities in its dynamic economy and as a hedge against geopolitical pressure on brands currently sourcing out of China,” said CEO Jeff Bowman. “This new WFOE will enable us to better serve our customers and partners while creating a more streamlined approach for brands sourcing 37.5 Technology materials from India.”

Image courtesy Cocona Labs