C’mere Deer and Arrow Dynamics LLC dba Swhacker named marketing firm Bast-Durbin Advertising as both brands’ agency of record for 2017. The agency will assist with all facets of brand management, including media planning, public and media relations, social media and graphic design services.

“2017 is shaping up to be an exciting year for both C’mere Deer and Swhacker brands,” said Keith Kelly, co-owner, EST LLC and Arrow Dynamics LLC. “With new technologies being introduced from both brands this season, we felt it was time for fresh marketing ideas across multiple mediums. Bast-Durbin has the marketing horsepower, creativity, and industry experience we need to increase product awareness and build brand conversation among consumers.”

“C’mere Deer and Swhacker have set the industry benchmark in the attractant and mechanical broadhead categories for many years and we’re excited to be a part of this new phase of growth,” said Jeff Bast of Bast-Durbin Advertising. “Keith Kelly has assembled a strong team, internally, behind both brands and the technical advancements being introduced for 2017 are going to set the bar even higher.”