GoLite is pleased to announce the promotion of Chris Lennert to Vice President of Sales. In his new post, Lennert will be responsible for oversight of all of GoLite’s key markets, including U.S. and international outdoor, running, and cycling channels as well as military and group sales.

Lennert has shepherded GoLite’s enormous growth in North America over the past three years.

Lennert brings over ten years of sales experience to his new post, six of which have been in the outdoor industry. An avid outdoorsman, community volunteer, and Leave No Trace Master Instructor, Lennert also serves on the board of directors of and as a trip leader for Big City Mountaineers, a wilderness-based educational program for at-risk teens.