Puma announced a new long-term partnership with Valencia CF, one of Spain’s most successful soccer teams.
Category: Sports/Fitness
Nike Accredited For Fair Labor Practices
The Fair Labor Association (FLA) announced that its board of directors voted to re-accredit Nike’s social compliance program, the third FLA accreditation for the company.
Zoot Sports Launches TeamZoot Camps
Zoot Sports, the specialist in triathlon training and race day apparel, saw over 50 athletes attend its inaugural U.S. Team Zoot Camp in San Diego.
Lululemon To Repurchase Shares from Advent International
Lululemon Athletica Inc. announced that it has agreed to repurchase one million shares of its common stock in a private transaction with funds affiliated with Advent International Corporation.
Hastings College Teams Up With BSN Sports, Nike
Hastings College based in Nebraska entered into a multi-year partnership agreement with BSN Sports to supply athletic apparel and equipment through Nike.
Talkoot Secures $1.65 Million In Seed Funding
Talkoot, a cloud-based content production platform that works with Adidas, Mountain Hardwear, Dr. Martens and other active lifestyle brands, announced that it has closed a $1.65 million seed round of finance to accelerate sales and marketing and drive product development.
Linn-Benton Community College Signs With Nike
Linn-Benton Community College, based on Albany, OR, announced a multiyear agreement with Nike and BSN Sports.
Gildan To Take Impairment Charge Related to Heritage Sportswear
Gildan Activewear Inc. announced that it expects to take a charge of approximately $19 to $23 million in the first quarter of 2019, related to the impairment of a trade receivable from Heritage Sportswear, one of the company’s U.S. distributor customers within the imprintables channel.
Lululemon Crushes It In Q4
Firing on all cylinders, Lululemon Athletica reported a blow-out fourth quarter marked by a 17 percent comp gain while predicting comps would surge in the low-double digits for the current year. Growth is expected to be driven by stepped-up store openings and category expansions as well as by further building on the recent momentum seen in digital, international and men’s.
Lululemon’s Q4 Profits Soar
Lululemon Athletica Inc. reported earnings on an adjusted basis in the fourth quarter rose 35.8 percent, easily topping Wall Street’s target, as comps vaulted 17 percent on a currency-neutral basis. For the year, the retailer said it achieved several of its 2020 goals ahead of schedule.
Technogym’s Profits Soar In 2018
Technogym’s revenues climbed 53 percent to €93 million in 2018. Revenues reached €634 million, up 8 percent on a reported basis and 10 percent at constant exchange rates.
Dick’s Taking Software In-House
Dick’s Sporting Goods is seeking to move all its software in-house as opposed to relying on third-party vendors, in an attempt to particularly help its online push, according to a report in the Wall Street Journal.
Lululemon Signs Nick Foles As Ambassador
Lululemon has signed Nick Foles, the MVP of Super Bowl LII in February 2018 after leading the Philadelphia Eagles to a NFL championship, as its first major league sports ambassador to supports its men’s line.
Tariffs Less Worrisome For Some, Not Others
While no trade deal has been reached between the U.S. and China, the news around tariffs has been more favorable than unfavorable since the start of the year. But some industry players still have been raising prices, purchasing early to avoid hits and taking other steps to mitigate their potential impact.
USA Football Introduces Football Development Model Council
USA Football announced members of its Football Development Model Council to guide the formation of the first national application of a long-term athlete development model for the sport.
SGB Today
Active Lifestyle Market Product and Brand Marketing Stories from SGB PRO PR and SGB Premium PR Partners
Post your Product or Marketing News in the SGB PR Portal