Lax.com expects to see a substantial expansion of its scope in the lacrosse marketplace, acquiring one of its chief competitors, Universal Lacrosse.
Category: Sports/Fitness
Evnroll Putters Names VP of Global Marketing
A seasoned veteran in the golf industry, Greg Sabella boasts over 20 years of expertise spanning hardgoods, components and technology.
Xponential Fitness Adds Board Member with Strong Finance Bonafides
Jeffrey Lawrence was appointed to the company’s Board of Directors, effective immediately, serving on the Audit Committee.
Pickleball Kingdom Expands Into Atlanta
Led by franchisees Nithi and Usha Anand, Pickleball Kingdom is opening an indoor pickleball facility in Atlanta, GA.
Fitness Connection Expands Reach, Opens Gym in Georgia
Fitness Connection Morrow is the company’s its 47th gym nationwide and the second club in Georgia.
Nike Doubles Down on Evolving Air to New Levels for Summer Olympics
Nike, Inc. will debut a new line of products that signals a multi-year innovation cycle, and plans to deliver better, faster and more efficient solutions for athletes this summer at the Paris Olympics.
Selkirk Sport Adds New Leadership Amid Pickleball Surge
They include Jason Dunlap as CFO, Doug Thielen as chief marketing officer, Anthony Saraceni, creative director, and Ali Carlile, as head of soft goods.
Study: Gen-Z Lags Other Demos When Assessing Link Between Exercise and State of Mind
The Asics Corpration study of over 26,000 global respondents found that the more people exercise, the higher their State of Mind scores. Gen Z had the lowest scores, with an average of 62/100 compared to the Baby Boomers’ 68/100 and the Silent Generation’s 70/100.
P.F. Flyers Announces Brand Refresh, Expands Into Wholesale Distribution
P.F. Flyer’s partnership with Revolve and the Desert Adventure collection are the starting point of new offerings from the heritage company with plans to roll out more over the next year.
EXEC: Lululemon, Patagonia and Vuori Top Best Brands for Resale Report
Active lifestyle brands dominated the leader board in the latest annual resale report from ThredUp and doubled representation in the report’s Top 20 for Best Brands for Resale.
PickUp USA Fitness Expands In Tampa Bay, FL
Growing basketball gym franchise for adult and youth “hoopers,” adds two locations on the Gulf Coast.
EXEC: 361 Degrees Posts Strong Double-Digit Q1 Retail Sales Growth
Retail sales performance of the 361° core branded product in offline channels posted high-teens growth compared to the year-ago comparative period, while sales generated via the 361° e-commerce platform increased approximately 20 percent to 25 percent in Q1.
Carbitex Strengthens Global Team With New Hires
Filippo Sartor was hired as VP of global sales and Sam Gardner as VP of engineering and operations to better serve strategic brand partners, achieve forecasted growth in the short and long term and expand global market presence.
Oncore Golf Partners with PGA Camps to Support Next Gen Golfers
By supplying the best golf balls in the game and introducing innovative rental programs for junior golf clubs, OnCore Golf “seeks to enhance the playing experience and performance of young athletes in the PGA Camps.”
Unrivaled Sports Acquires YTH Sports
With the acquisition of YTH Sports, Unrivaled Sports reported that “it expects to welcome nearly 600,000 athletes and 1.2 million attendees in 2024 through its 13 owned and operated properties.
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