The new Lululemon apparel range will feature 11 of the NHL’s 32 teams this season, including the New York Rangers, Boston Bruins, Toronto Maple Leafs and Vancouver Canucks, with plans to expand to all the league’s franchises next year.
Category: Sports/Fitness

Specialized Launches “Reduce, Reuse, ReSpecialized” Program
The global bike repair program aims “to get one million bikes back on the road by the end of 2025 and also offers “free tune-ups, free helmets for kids, and discounted repairs at participating retail locations worldwide.”

Nike Ordered to Pay Legal Fees in Trademark Dispute
The U.S. District Court for the Eastern District of Pennsylvania has ordered Nike to pay millions in attorney’s fees to Lontex Corporation for its “reckless infringement” of the small Pennsylvania businesses “Cool Compression” trademark.

Global Survey: Running Race Participation Surpasses Pre-Pandemic Levels
The Running USA Global Runner Survey was based 7,400 runners and event participants, was conducted over June and July 2024. Brooks and Asics again ranked as the preferred running and training footwear brands by respondents.

Nike Renews Contract with NBA and WNBA for 12 Years
Nike, Inc. signed on to remain as the exclusive uniform and apparel provider for the National Basketball Association, the WNBA and the G League for another 12 years.

Ottolock Forms U.S. Distribution Partnership with BTI
The new U.S. distribution partnership with with Bicycle Technologies International comes as Ottolock recently added new products to its mobile security offering to pair with its original cinch lock.

RIA Announces ‘Now’ and ‘Future’ Advisory Board Members
The Running Industry Alliance (RIA), the member-based independent national trade organization built for the UK and Ireland’s running industry, announced new members to its Alliance Advisory Boards’ Now’ and ‘Future.’

Whyte’s International Sales Director to Retire
Ross Patterson has worked for 36 years, most of his professional career, at Whyte and its former entity, ATB Sales. Colleague Michelle Lee will succeed him.

Gold’s Gym to Return to Ontario
Toronto native, fitness industry veteran and franchisee, Tony Caparotta, will open 17 venues in the Greater Toronto and Hamilton area (GTAH) as part of the company’s planned expansion in North America.

Topgolf Breaks Ground on New Venue in New Braunfels, TX
The new venue will be in the 400-plus-acre mixed-use development of New Braunfels Town Center at Creekside, a master-planned community, with an opening date in late 2025. This will be the 14th venue in Texas for Topgolf.

Nike’s Mark Parker to Step Down from Walt Disney’s Board
Parker has been Chairman since April 3, 2023, and first elected to Disney’s Board in early 2016. The Executive Chairman of Morgan Stanley, James P. Gorman, will succeed Parker.

Weather Safety Platform for Leagues and Schools Closes Funding Round
Perry Weather has secured $15 million in Series B funding from Arthur Ventures, which also led the company’s latest round of funding.

Sport Alliance Appoints VP of Sales International
Erwin Kost and his team will be responsible for developing the enterprise business with a focus on English-speaking countries and customers. The appointment comes as the gym management software provider secured $100 million of new funding from PSG Equity to drive growth.

Puma Launches First Global Basketball Campaign
The latest marketing campaign “Forever. Faster. – See The Game Like We Do,” features Puma Hoop athletes Breanna Stewart, Flau’jae Johnson, Scoot Henderson, LaMelo Ball, and Tyrese Haliburton.

Dick’s SG Opens Next-Gen Store in Selinsgrove, PA
Dick’s Sporting Goods opened a next-generation store, which is a larger store format than a regular Dick’s store, in the Monroe Marketplace in Selinsgrove, PA.