Backbone Media named a long-time editor of Skiing Magazine as its first Editor and Content Director to help its clients in the active lifestyle and tourism industry build authentic stories that resonate with their…
Category: Outdoor
Oakley Appoints New Swimwear License
RAJ Manufacturing LLC., California based swimwear pioneer, has attained the license for Oakley swimwear…
Adidas Profit Rises on North America Rebound
Adidas Group reported sales rose 17 percent in the first quarter, or 9 percent on a currency-neutral basis. While Western Europe and China grew faster, a highlight was North America, which rebounded to show a gain of 7 percent on a currency-neutral basis.
Moots Promotes Boucher to President’s Role
Moots Cycles has named Butch Boucher, a 19-year veteran of the company, as its new President. Boucher will oversee all aspects of the company including strategic planning, product development, operations, finance, marketing and sales…
Gander Mountain to Open in Laredo, TX
Gander Mountain revealed plans to open its newest Texas location in Laredo this fall…
Sierra Trading Post Doubling Size of Fulfillment Center
Sierra Trading Post (STP) has broken ground on a 350,000-square-foot addition to its fulfillment center in Cheyenne, WY that could signal more aggressive expansion…
Luxottica Integrating Oakley in Quest for Greater Growth
Luxottica Group S.p.A. has merged Oakley's wholesale operations with its own in the United States and Europe and hired new executives to double the brand's apparel and retail revenues in the next three years, the company's new CEO tandem di
Under Armour CEO Kevin Plank to Keynote Austin Tech Summit
Under Armour CEO Kevin Plank will deliver a keynote address on May 28 at the Austin Technology Council (ATC)…
National Foundation on Fitness, Sports and Nutrition Appoints Executive Director
At the annual meeting of the President's Council on Fitness, Sports & Nutrition (PCFSN), Chris Watts was named the new executive director of the National Foundation on Fitness, Sports & Nutrition (NFFSN)…
Brooks-Range Hires West Coast Rep
Brooks-Range Mountaineering has hired John Clausen of Integration Sports Mar..
Escalade Increases Dividend
Escalade Inc. announced an increase to the quarterly dividend on the company's common stock from 10 cents per share to 11 cents…
Macy’s to Open First Four Off-Price Stores in NYC Area
Macy’s, Inc. announced that the first four pilot stores in Macy’s new off-price business will open in fall 2015 in metro New York City…
Detroit Bikes Opens First Store
Detroit Bikes, which manufactures bikes in Motor City, will open its first retail location May 8 at 1216 Griswold in Detroit.
Polartec Sponsors Red Fox Adventure Race
Polartec has sponsored partner brand Red Fox’s 14th annual Red Fox Adventure Race to be held June 11-14, 2015 in Russia…
Women’s Running Event Expands in Chicago
The Running & Fitness Event For Women (TRFEW), now in its second year, will occur June 29 through July 1, 2015 at Navy Pier in Chicago, featuring an expanded conference and trade show as well as tie-ins with specialty retail groups Independent Running Ret
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