Russell Athletic and Little League unveiled new uniform combinations for the 2015 Little League Baseball World Series…
Category: Outdoor
Sportsman’s Warehouse to Open Fifth California Location
Sportsman's Warehouse Holdings Inc. scheduled the grand opening of its store in Fresno, CA for Saturday, July 18…
New Balance Signs Rising Junior American Tennis Star
New Balance announced the signing of Wimbledon Juniors Champion Reilly Opelka as the latest addition to New Balance’s growing team of elite tennis players…
Patagonia Launches Baselayer in Direct-to-Consumer Channels
Patagonia launched a new baselayer line Wednesday that is available only at its its owned stores and patagonia.com…
Kinetic Retains Adventure Advertising
Premium trainer brand Kinetic has retained Adventure Advertising to guide its brand positioning and strategy…
SCARPA North America Names Climbing Category Manager
SCARPA North America hired Mark Busby this month to the newly created position of climbing category manager…
STX and Play It Forward Sport Announce Semi-Professional Women’s Lacrosse League
Baltimore-based STX LLC, the maker of lacrosse, field hockey and ice hockey equipment, has partnered with Play It Forward Sport Foundation to launch the United Women’s Lacrosse (UWLX) league, a semi-professional, post-collegiate women’s lacros
Octane Fitness Granted Attorneys’ Fees in Patent Lawsuit
The United States District Court for the District of Minnesota recently ruled in favor of Octane Fitness, LLC, on its Renewed Motion to Collect Attorneys' Fees and Costs in a patent infringement case brought by Icon Health & Fitness, Inc…
Nathan Honors International Distributors
Nathan, maker of hydration, visibility and performance gear, has honored partners in Scotland and The Netherlands as distributors of the year for growing the brand…
2015 GoPro Mountain Games Drew 62,079 to Vail
The 2015 GoPro Mountain Games, which took place in the Town of Vail on July 4-7, 2015, attracted 62,079 spectators, according to an independent survey prepared by Intercept Insight, LLC. The survey also reported an economic impact of $4.87 million to the
Peak Resorts Reports Solid Retail Sales Growth
Peak Resorts Inc. (SKIS), which owns a dozen U.S. ski resorts primarily in the Northeast and Midwest, reported retail sales increased 6.5 percent in the fiscal fourth quarter ended April 30…
Superfeet Becomes 100 Percent Employee Owned
Superfeet announced that the company’s ESOP (Employee Stock Ownership Program) has purchased the balance of the company's shares, making it 100 percent employee owned…
Under Armour Campaign Promotes New Bra
Under Armour latest “I Will What I Want” campaign promotes the brand's three-level sports bra with spots featuring Misty Copeland, Gisele Bündchen, Lindsey Vonn, Kelley O’Hara and Brianna Cope…
TriggerPoint Debuts Online Education Platform
TriggerPoint Performance, a division of the Implus Corporation, released an online education platform at this year’s IDEA World Fitness Convention. Featuring updated content and educational videos, the new platform is a direct result of TriggerPoint
Roger Goodell to Speak at SFIA Industry Leaders Summit
National Football League (NFL) Commissioner Roger Goodell has joined the speaker lineup for the 2015 SFIA Industry Leaders Summit to be held September 9 to 10 at The Roosevelt Hotel in New Orleans. Goodell will headline an interactive panel…
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