The adidas Group and Brazilian shoe company Vulcabras S.A. have agreed to form a joint venture company to distribute Reebok footwear, apparel and accessories in Argentina. Adidas said the transaction does not affect sales and profitability expectations fo
Category: Outdoor
FINIS Names VP of Sales
FINIS, the maker of swimwear products based in Livermore, CA, named Byron Dana Lindstrom as its VP of sales. Previously, he was EVP of sales with ACCUSPLIT…
DSW Sees First Quarter Net Income Decline as Weak Consumer Cuts into Comps…
Weighed down by sluggish sales and higher expenses, due in part to the launch its first e-commerce site, DSW's first quarter profit plunged more than 50%. Near the end of March, the family footwear retailer had warned that earnings in the first half
Earthquake Donations Trickle in from U.S. Sporting Goods Industry…
The sporting goods industry, which relies on mainland China for so much of its production, has begun contributing gear and dollars to help victims of the May 12 earthquake that leveled much of Sichuan Province, China…
Sunglass Hut Enters Thailand…
Sunglass Hut has signed a franchising agreement with the privately-held Diethelm Keller Limited to expand into Thailand for the first time. The collaboration will initially add 15 stores to Sunglass Hut's global network. Sunglass Hut's presence
Zeal Optics Opens Boulder DC
Zeal Optics has opened a new distribution, customer service and showroom at its new facility on Pearl Street in Boulder CO…
Bruyneel Joins World Bicycle Relief
Johan Bruyneel, the most winning Sports Director in cycling history, has joined the Board of Directors of World Bicycle Relief. Bruyneel is the mastermind behind eight of the past nine Tour de France victories, including Lance Armstrong’s record-setting s
Lululemon Doubles Profits; Slightly Lowers Guidance
Lululemon Athletica said its first-quarter profit more than doubled, but slightly lowered its forecast for the the year due to incremental hires and other strategic initiatives. Earnings for the 13-week period, ended May 4, rose to $8.48 million, or 12 ce
Lafuma group Taking Over Eider
The Lafuma group has taken initial steps to take over the high-end French mountain apparel company Eider. The transaction should be finalized mid-June. Eider posted sales of €21.4 million ($29.3mm) in 2007, including 45% from international sales…
Nüwa Textiles and its Partners Weave a Sustainable Reality
One of the largest weaving mills in Asia, Nüwa produces more than 20 million yards of fabric per month. Moreover, the company is at the forefront of developing and implementing eco-friendly textile production equipment and processes…
Ahnu Takes Responsibility For its Footprint Seriously
When Ahnu Footwear was launched in 2007, concerns for the environment and social responsibility ranked as high as innovative product design. The mythological Celtic goddess of balance and well-being inspires the Ahnu brand name, and company co-founder Jim
New Reality: Get kids outdoors early and often
Our nation’s children are in crisis—one that is devastating not only to their health and longevity, but also to the health of our industry and environment. Decreased participation in outdoor recreation and youth inactivity are at an all-time high. The tim
Stove Innovations Invigorate Consumer Appetites
Backpacking stoves have been a quintessential part of the camping experience ever since enthusiasts began frowning upon using wood from campsite trees for cooking. While campers debated the pros and cons of canister versus liquid fuel, iconic stoves like
Class Action Lawsuits Filed Against NexCen Brands
Two law firms have filed class action lawsuits against NexCen Brands, the owner of The Athlete's Foot, alleging the company violated securities laws. On May 19, NexCen said due to liquidity issues, “there is substantial doubt about its ability to con
Callaway to Shutter Golf Ball Plant in New York
According to local reports, Callaway Golf Company plans to shut down operations at its golf ball manufacturing plant in Gloversville, NY. The closing will leave approximately 120 employees out of work with Callaway intending to take its production oversea
SGB Today
Active Lifestyle Market Product and Brand Marketing Stories from SGB PRO PR and SGB Premium PR Partners
Post your Product or Marketing News in the SGB PR Portal