Jockey International, Inc. launched the Jockey $1 Million “Super” Challenge sweepstakes, betting that pro quarterback and Jockey spokesman, Tim Tebow and his team, the Denver Broncos, will win the Super Bowl on Feb. 5, 2012…
Category: Outdoor
Respect Your Universe to Sponsor UFC Events
Respect Your Universe, Inc. announced that it will become an official event sponsor for five UFC events beginning with UFC 141: LESNAR vs. OVEREEM on Dec. 30 at the MGM Grand Garden Arena in Las Vegas…
Adidas and UEFA Extend Partnership for European Club Football
Adidas and UEFA announced the extension of their long-term partnership for the UEFA Champions League, UEFA Europa League as well as the UEFA Super Cup and UEFA Women's Champions League. The deal will see Adidas extend its long-term partnership for ea
American Council on Exercise Boosts Education Staff
The American Council on Exercise (ACE) announced the addition of Anthony J. Wall as director of professional education and Dr. Adam Bordes as senior health strategist, to the organization's team of experts…
ASA Supports Fishery Science Improvement Act
The American Sportfishing Association (ASA), along with numerous recreational fishing and boating organizations and dozens of Members of Congress on both sides of the aisle, continues to strongly advocate for a legislative solution that requires that scie
Savvy.com Releases Android Version of Price Adjustment App
Savvy.com released the Android version of a mobile app that alerts users when any of 57 participating retailers lower prices on an item they have bought so they can get reimbursed the difference under retailers' price adjustment policies. The company
Adams Golf Announces Litigation Settlement With Zurich
Adams Golf, Inc. has settled its lawsuit against Zurich American Insurance Company (ZAIC) alleging, among other things, that ZAIC wrongfully declined coverage to Adams Golf concerning the class action lawsuit arising out of the company's initial publ
High Sierra Sport Appoints Kilcherman Sales Director
High Sierra Sport Company appointed Kyle Kilcherman as director of sales for its Sporting Goods Division…
Quiksilver Sales Rose 10 Percent in Fourth Quarter
Quiksilver, Inc., which also owns DC Shoes and Roxy as well as the Quiksilver brand, saw revenues grew 10 percent to $545.2 million for the fourth fiscal quarter ended Oct. 31, or 6 percent in constant currency. Same-store sales in its Americas region wer
Bemis Associates Appoints Director of Marketing
Bemis Associates Inc. appointed Tom Mendl as director of marketing for apparel and footwear. He joins Bemis with over 20 years of outdoor sports industry experience. Most recently Mendl served as the director of sales and marketing for Vibram China, where
Lafuma Negotiating for More Credit After 1.6 Percent FY 2011 Sales Gain
Lafuma Group sales for the year ended Sept. 30 reached €249.4 million ($348.2 mm), up 1.6 percent compared to the 2009/2010 fiscal year, driven by growth at its Mountain division and the turnaround in the Country and Great Outdoor divisions. The Fre
L.L. Bean to Add 100 Employees to Maine Factory
L.L. Bean plans to add 100 new jobs in 2012 at its boot-making factory in Brunswick, Maine…
Brooks Seizes Counterfeit Product in Australia
In early 2011 Brooks Sports Inc. suspected counterfeit product was being actively imported into and sold in Australia by retailer Paul's Warehouse. In response, Brooks filed an action with the Federal Court of Australia to seize all suspected invent
Gov. Hickenlooper Proclaims Colorado Cycling Holiday
Colorado Governor John Hickenlooper proclaimed the third week of August 2012 as a “Colorado Cycling Holiday” to honor the 2012 USA Pro Cycling Challenge, which last week name the cities that will host the seven-day road race that debuted earlier this year
Adidas Supplier Investing $5 Million in Nicaragua Factory
Adidas sportswear supplier Augusta Manufacturing is investing $5 million at its factory in Nicaragua to create 500 jobs by the end of the year and expects to employ 1,000 in 2012, according to PRONicaragua, the country's industrial development author
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