Golfsmith International, is now the biggest golf retailer in the LA area with the opening of a brand new store in Cerritos. Golfsmith now offers eight convenient L.A..-area locations…
Category: Outdoor
Nike Golf Add s#1 Ranked Amateur
Nike Golf has announced the addition of the #1 ranked amateur in the world, Chris Williams…
Smith Optics Expands Marketing Staff
Smith Optics has added three people to its marketing department since late May, including the former U.S. marketing manager for Scott Sports…
Arc’Teryx Second Annual Alpine Arc’Ademy Draws 300 From Across Europe
Over 300 participants from over 19 different countries took part in various clinics throughout the three-day period, June 14-16. After a good start in 2012 with roughly 70 students, the second Alpine Arc’Ademy has become an internationally renowned
Thule Hires Former Cannondale RandD Chief to Head Product Development
Thule has hired Chris Peck, the former global vice president of R&D at Cycling Sports Group (CSG), as vice president of product development…
Skechers To Sponsor Chevron Houston Marathon
Skechers USA, Inc. announced a multi-year partnership with the Houston Marathon Committee, Inc. under which the Skechers Performance Division will become the official footwear and apparel sponsor for the Chevron Houston Marathon…
Jack Johnson to Headline Life is Good Festival
Life is Good announced Jack Johnson, Daryl Hall & John Oates and YO GABBA GABBA! will headline the 2013 Life is good Festival on Sept. 21-22 at Prowse Farm in Canton, Mass. More than 30,000 fundraisers are expected to come together…
Skullcandy to Align Product, Marketing and Sales Functions
Skullcandy, Inc. announced the company is taking steps to better align its product, marketing and sales functions in order to strengthen its position as the leading performance and lifestyle audio company driven by the creativity and attitude of youth cul
MIPS Appoints CEO
MIPS, best known for its cycling helmets, appointed Johan Thiel as CEO. Thiel has been with MIPS for four years and has an in-depth understanding of all aspects of MIPS’ operations…
Cushe Partners with Hoffman California Fabrics on Surf Collection
Cushe Footwear, a brand owned by Wolverine World Wide, has paired up with the legendary Hoffman California Fabrics to create an exclusive collection of surf style footwear for Spring/Summer 2014…
Western Mountain Resorts Report Strong Start to Summer
Warm temperatures and good economic news are nudging western mountain destinations in the direction of a record-breaking summer for lodging properties in 17 communities tracked by DestiMetrics, the Denver-based company formerly known as the Mountain Trave
Gildan Activewear to Acquire New Buffalo Shirt Factory
Gildan Activewear Inc. has signed a definitive agreement to acquire substantially all of the assets of New Buffalo Shirt Factory Inc. (New Buffalo) and its operating affiliate in Honduras, for approximately U.S. $7 million. The closing of the transaction
Pro-Tec Athletics Signs Ultra Trail Running Champion
Pro-Tec Athletics announced the addition of Ultra Trail Running Champion, Krissy Moehl to the Pro-Tec team of professional athletes…
PrimaLoft Appoints PR Firm
PrimaLoft, the maker of insulations and fabrics used in top outdoor and fashion brands, home furnishings, work wear, hunting and military applications, hired CGPR as its public relations agency of record…
OBIT: Body Glove’s Co-Founder Bob Meistrell
Bob Meistrell, who co-founded Body Glove, has died at the age of 84. Meistrell reportedly died from a heart attack Sunday while on his boat near Catalina Island…