The 280 Ironman triathletes who participated in the 2007 Janus Charity Challenge raised more than $8.5 million for various nonprofit organizations, Janus Capital Group Inc. said. The Janus Charity Challenge has raised approximately $26.6 million since the
Category: Outdoor
US Ski and Snowboard Teams Partner with NY Branding Firm
With the 2010 Winter Olympics in Vancouver just two years away, The U.S. Ski Team and U.S. Snowboarding have partnered with a New York marketing firm to promote each team's brand at winter resorts throughout the United States. Brand Connections will
Puma Taps Chalayan as Creative Director
PUMA has appointed Hussein Chalayan as the creative director for PUMA with immediate effect, responsible for designing, creating and developing the sport fashion collections of the brand. PUMA also acquired a majority stake in Chalayan's London-based
Selle Royal Completes crankbrothers Merger
Italian saddle and accesories maker Selle Royal S.p.A. has completed its merger with peddal maker crankbrothers, inc. This deal added crankbrothers to Selle Royal’s group of premium cycling companies which include fi’zi:k, Brooks, and Selle Royal. Crankbr
Winter Trails Attendance Grows Over 25% for 2008
Winter Trails reported that the 2008 edition of its program attracted more than 11,250 participants at approximately 80 locations in the U.S. That is more than a 25% increase over last year when a little over 8,000 attended. The largest event of the seaso
Warnaco Sees Swimwear Sales Drop in Q4
The Warnaco Group, Inc. reported fourth quarter net revenues rose 6% to $473.0 million from $447.6 million in the prior year period. Sportswear Group revenues increased 10% to $245.7 million from $223.3 million in the prior year quarter, while Swimwear Gr
YES! Golf Expands Duramed FUTURES Tour Sponsorship
YES! Golf has renewed its sponsorship of the Duramed FUTURES Tour as the “Official Putter” of the Tour. As an official sponsor, YES! Golf will have exclusive access to the practice putting facility at each event and will sponsor two competitive putting s
Prince Sports Acquires Viking Athletics
Prince Sports, Inc. plans to acquire the platform tennis brand, Viking Athletics. Details of the deal are not yet finalized. The Viking brand will be managed by Scott Winters, VP of Small Court Sports at Prince who is responsible for the strong growth and
Prince Sports Acquires Viking Athletics
Prince Sports, Inc. plans to acquire the platform tennis brand, Viking Athletics. Details of the deal are not yet finalized. The Viking brand will be managed by Scott Winters, VP of Small Court Sports at Prince who is responsible for the strong growth and
Prince Sports Acquires Viking Athletics
Prince Sports, Inc. plans to acquire the platform tennis brand, Viking Athletics. Details of the deal are not yet finalized. The Viking brand will be managed by Scott Winters, VP of Small Court Sports at Prince who is responsible for the strong growth and
Pure Fishing Names CEO
Terry Carlson has been named president and CEO of Pure Fishing, the fishing tackle company acquried by Jarden Corp. last year. Carlson takes over for acting Pure Fishing president, Tom Bedell. Carlson will oversee all of the Pure Fishing brands, which inc
Phoenix Footwear Names New President of Tommy Bahama Footwear
Phoenix Footwear Group, Inc. appointed James Clopton as president of its Tommy Bahama Footwear and H.S. Trask divisions, effective March 3. Clopton brings to Phoenix Footwear over 30 years of senior level footwear, accessories and apparel experience. Prio
Marines Order More Danner Boots
LaCrosse Footwear Inc. landed another contract to supply boots to U.S. Marines abroad. The company said its Danner subsidiary has received orders for nearly 9,000 pairs worth $1.3 million to keep U.S. servicemen's feet safe from both the cold and the
Balle de Match to Takeover Kaelin Brand from Diadora
Diadora America, Inc., will transfer responsibility for the distribution of the Kaelin brand to Balle de Match starting July 1, 2008 under the terms of a recently signed Letter of Intent. Under the terms of the Letter of Intent, the Kaelin spring collecti
K-Swiss Sees Tough End to Tough Year
K•Swiss Inc. saw net earnings for the fourth quarter drop 94.4% to $596,000 from $10.7 million last year as total worldwide revenues decreased 16.7% to $78.2 million from $93.8 million in the prior-year period. Total worldwide revenues for 2007 decreased
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