IIC-Intersport International Corp., a Switzerland-based sporting goods retailer that generated $14 billion in sales of team, running, outdoor and fitness product in 40 countries in 2010, has finally entered the Chinese market through a franchise agreement
Category: Outdoor
Moosejaw to Open Store in Kansas City
Moosejaw will open its first store in the Kansas City area in the fall, bringing to three the number of store openings identified by the multi-channel retailer for 2012…
SUP ATX to Open Factory Showroom March 24
SUP ATX scheduled the grand opening of its first factory showroom for March 24 from 11am to 3pm Pacific Time…
Evolv Hires Rincon Group to Rep in West
Evolv Sports added the Rincon Group as sales representatives in the western states of Colorado, New Mexico, Utah and Wyoming…
Sutton Bacon Leads Buyout of NOC
The Nantahala Outdoor Center has completed a significant equity investment enabling the company to repurchase the majority of its common stock including its Employee Stock Ownership Plan. The investment was led by NOC President & CEO Sutton Bacon with par
Heelys Posts Q4 Loss, Sales Improve
Heelys, Inc. reported that on a consolidated basis, sales in the fourth quarter increased to $10.9 million from $6.7 million a year ago…
Rocky Brands Extends E-Commerce Reach
Rocky Brands extended the availability of its global e-commerce solution to more than 90 countries to shop from each of Rocky Brands' seven consumer websites with a localized experience…
Affordable Footwear Act Reaches 50 Cosponsors in the House
The Footwear Distributors and Retailers of America (FDRA) said it applauds the addition of the Affordable Footwear Act's (AFA) 50th co-sponsor in the House of Representatives. The strong support garnered by the bill is a testament to the popularity
Club Ride Adds Two Staff
Club Ride Apparel LLC, which designs and delivers innovative, fashion-oriented cycling apparel for casual lifestyle use, has hired India Wysong as account service manager and Ben Bradley to head up marketing and public relations activities…
OIWC Launches Education Series with Support from Top-Tier Brands
OIWC is proud to announce the first annual sponsorship of its Education Series, an annual series of professional development events for women in the outdoor industries. GORE-TEX, adidas Outdoor, CamelBak and REI will be supporting every Education Series e
Buff Adds Operations and Customer Service Managers
Fueled by strong sales and a broadening retail base, Buff, Inc. added Natalie Tatsy as operations manager, and Hugh Ewing, Jr. as customer service manager…
Sole Incorporates Soles4Souls into Warranty Policy
Sole has incorporated donating to Soles4Souls into its official 90-day satisfaction guarantee, product return policy. Going forward customers who are nut fully satisfied with their SOLE custom footbeds and other products can send them directly to Soles4So
Edwin Watts Golf Opens First Retail Shop in Iowa
Edwin Watts Golf Shops, LLC announced the acquisition of a Golf Headquarters in Cedar Rapids, Iowa, establishing the first-ever Edwin Watts Golf Shop in the state of Iowa. This acquisition supports the company’s strategic growth strategy, further e
SGMA Study Finds Basketball is Most Played Sport in U.S.
Over 26 million Americans play basketball, according to SGMA's “U.S. Trends in Team Sports” research. 15.5 million people play casual/pick-up basketball, with 4.1 million playing in organized leagues. 5.8 million play on a school or college team. Mor
Mizuno Launches Golf Campaign Around Luke Donald
Mizuno unveiled the “The Iron Truth” – a marketing campaign built around the importance of irons and iron play in every golfer's ongoing quest to improve their game. One element of the campaign is “The Gospel According to Luke”, which plays on the s
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