Adidas Signs Jeremy Lin

Adidas announced a partnership with NBA point guard Jeremy Lin of the Houston Rockets. Lin joins the Adidas basketball roster which includes teammate and seven-time NBA All-Star Dwight Howard and a lineup of elite point-guards highlighted by Derrick Rose

New Balance Partners for Gladiator Showdown

New Balance and Amazon Fashion are teaming up to unveil a new program called The Gladiator Showdown. The Showdown will invite contestants throughout the U.S. to snap a photo showing their inner gladiator, use the hashtag #NBGladiator and post on Facebook,

Hillsound Welcomes Malaviarachch

Hillsound, a producer of winter traction equipment and gaiters for urban and outdoor enthusiasts, announced the addition of running athlete Pat Malaviarachchi to its ambassador program…