Famous Footwear launched Famously YOU Rewards, a new loyalty program that promises to increase engagement and deliver a higher level of personalization.
Category: Footwear

Nike To Outfit Denison University
Denison University, based in Granville, OH, has entered into a multi-year partnership with Nike through BSN Sports.

Under Armour Sees Record Schools In March Madness
While Nike still dominates March Madness sponsorships. Under Armour saw a record 17 of its schools head to the NCAA men’s basketball tournament, up from only 10 the prior year. While Nike still dominates March Madness sponsorships. Nike sponsored 40 of the 68 schools and Adidas, 11.
Adidas Announces Supervisory Board Candidates
The Supervisory Board of Adidas AG announced the candidates that will stand for election to the Supervisory Board as shareholder representatives during the Annual General Meeting on May 9, 2019
Caleres Elects Lisa Flavin to Board
Caleres announced the election of Lisa A. Flavin to its board of directors. Flavin is chief compliance officer and vice president of audit at Emerson.

Adidas Signs Alex Bregman
Adidas announced a multiyear partnership with World Series Champion (2017) and All-Star (2018) third baseman Alex Bregman of the Houston Astros.

Mizuno’s Profits Sink In Third Quarter And Nine Months
Mizuno Corp reported operating profits dropped 15.1 percent in the nine months ended December 31 as sales declined 4.9 percent. Operating profits in the third quarter were down 25.0 percent.

DSW Wants To Be Best Buy Of The Footwear Space
At its Investor Meeting on Tuesday, DSW officials unveiled a new name change, Designer Brands, to herald their extensive efforts to reinvent the company’s business model with last November’s acquisition of Camuto Group. At the event, Roger Rawlins, CEO, cited competition from vendors going direct-to-consumer (DTC) as a main reason for the change, even bigger than any threat from Amazon.

Shopko To Close Remaining Locations
Shopko, which has been in bankruptcy proceedings since January, plans to close its remaining 120 stores by mid-June.
Puma To Sponsor La Liga
Puma has reached a deal to replace Nike as the sponsor of’ La Liga, the Spanish soccer league body, according to reports. Nike had sponsored La Liga for 23 years.
Nester Hosiery Appoints Matt Brucker As VP of Sales
Nester Hosiery, a leading US manufacturer of performance merino wool socks, hired Matt Brucker as Vice President of Sales effective immediately.
DSW Changes Name To Designer Brands, Sets 3-Year Growth Plan
DSW Inc. presented the company’s three-year strategic priorities designed to leverage its business model to unlock value and deliver 2021 adjusted earnings per share in the range of $2.65 to $2.75. The company also unveiled its new corporate name – Designer Brands Inc. – which supports its new vision for the future following its acquisition of Camuto Group.
Grassroots Outdoor Alliance To Phase Out Paper Workbooks
Grassroots Outdoor Alliance, with the help of The North Face, is taking a step toward a paper-free future by encouraging and subsidizing a membership shift away from use of the paper “workbook,” the ubiquitous outdoor industry sales tool.

DSW Shows Loss In Q4
DSW Inc. reported a loss on an adjusted basis of $5.4 million, or 7 cents a share, against adjusted earnings of $30.8 million, or 38 cents, a year ago. Results came in short of Wall Street’s average target of earnings of 3 cents.

Feetures Expands Athlete Team With Sponsorship Of Cat ‘Be Rad’ Bradley
Feetures, the sock brand, has signed on as the official sock sponsorship of ultrarunner Cat Bradley. Bradley will round out the Feetures athlete team, which includes other running notables Kyle Merber and Anna Frost.