SoleSavy Announces Series A Funding

SoleSavy announced it has raised $12.5 million in Series A funding, led by Bedrock Capital. The community-based sneaker startup will use the funding to launch a peer-to-peer member marketplace this fall and expand overseas.

Intersport Sells The Athlete’s Foot To Arklyz Group, Owner Of Intersocks

Intersport International Corporation (IIC) agreed on a deal to sell 100 percent of The Athlete’s Foot (TAF) retail & e-commerce network to Arklyz Group AG (Arklyz), owner of Intersocks. As part of the deal, IIC and Arklyz have agreed on a close cooperation which will bring synergies and beneficial development for all parties involved.

Beyond Pulse Forms Strategic Advisory Board

Beyond Pulse announced forming an Advisory Board of sports industry professionals who will provide strategic direction for its business, including growth in the sports wearable technology industry and refining its digital and content executions.

Report: Final Bidders Arrive For Reebok

Wolverine Worldwide Inc., Advent International, CVC Capital Partners, Sycamore Partners and Cerberus Capital Management are on the list of companies that have been asked to submit final bids in August to acquire Reebok, according to a report from Reuters.

Adidas Launches Share Buyback Program

Adidas said its Executive Board has decided to launch a  share buyback program in the second half of 2021 amid confidence the company’s latest strategy, ‘Own the Game,’ would generate “substantial” cumulative free cash flow over the next five years.