Category: Footwear

Sara Lee Financially Structures Apparel Spin-Off…

July 24, 2006 SGB Update

Sara Lee Corporation has approved the capital structure for the planned tax-free spin-off of its apparel business into a separate, publicly traded company called Hanesbrands Inc., which includes brands like Duofold, Champion, Beefy Tee, and Hanes. Hanesbr

RECALL: Lotus Designs Mildwater PFD

July 24, 2006 SGB Update

Lotus Designs, Inc. is recalling its Mildwater PFD. This style is also sold as the Fishing PFD and Patagonia Fishing Vest. The recall is issued due to the possibility that Mildwater PFDs may not comply with the 15.5 pounds of buoyancy as outlined in Under

Asics Ramps-Up Ad Campaign

July 24, 2006 SGB Update

ASICS America has experienced record growth over the past few years. To fuel their momentum, ASICS launched its most ambitious brand effort with their largest media spend in company history earlier this year…

Mizuno Extends Deal with Luke Donald

July 20, 2006 SGB Update

Luke Donald has signed a multi-year contract extension with the Mizuno Corporation to continue serving as a Mizuno Brand Ambassador around the world. Donald will continue to carry a Mizuno Staff Bag along with Mizuno headcovers and umbrella, and wear his

Isis Hires Feinson as Product Developer

July 20, 2006 SGB Update

ISIS has hired Lyn Feinson, as product developer for performance sportswear and body layer. As product developer, Feinson is responsible for the development of various active categories within the ISIS line including Fast & Light and seamless intimates. W

Nielsen Sports: adidas Wins Out in World Cup Marketing

July 19, 2006 SGB Update

Nielsen Sports reports that adidas had the most overall brand exposure during the 2006 World Cup final between Italy and France, garnering over 1.2 billion impressions among adults 25-54. In addition, adidas was the winner in apparel sponsorship due to it

The North Face Revenues Grow 40% in Q1

July 18, 2006 SGB Update

VF Corporation saw income rise 12% to a record $128.2 million from $114.7 million before the cumulative effect of a change in accounting policy for stock compensation expense, with earnings per share rising 14% to $1.14 from $1.00. Reflecting the cumulati

SEW Goes One-On-One with… Puma’s Jay Piccola

July 17, 2006 SGB Update

Sports Executive Weekly sat down last week with Jay Piccola, General Manager of Puma USA, after the brand scored a significant marketing victory as Italy, a Puma-sponsored team, won the World Cup on penalty kicks versus France…

Brown Shoe Adds Two VP’s and One SVP

July 17, 2006 SGB Update

Brown Shoe Company, Inc. has named Dan Friedman as Senior Vice President-Product and Sourcing. The company also added Margie Connelly as Vice President-Licensing and Mark Matiszik as Vice President-E-Commerce…

CW-X Named Official Base Layer Supplier for USA Luge

July 13, 2006 SGB Update

USA Luge and CW-X Conditioning Wear have agreed to a four-year contract for CW-X to be the association's “official performance base layer supplier.” The agreement takes effect immediately and will continue through the 2010 Winter Games…

Execute Sports Triples On-line Sales Volume

July 13, 2006 SGB Update

Execute Sports, Inc.'s online sales volume has more than tripled since its March launch through leading retailers including Dick's Sporting Goods, The Sports Authority, Sport Chalet, Sports R Us, GI Joe's, Modell's, Fog Dog, MVP, MC Sp

Grandoe Hires Two New Rep Groups

July 12, 2006 SGB Update

The Grandoe Corporation hired Addleman – Kirsch
to represent the brand in Northern California and Northern
Nevada and Peter Kailey as principal sales rep for the New England Territory…

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