Bakers Footwear Earnings Plunge in Q4, Comps up 3.6%

Bakers Footwear Group, Inc. reported net income for the quarter plunged to $0.5 million or 7 cents per share from $7.3 million, or $1.03 per share in last year's fourth quarter. Results for the prior year period included a gain of $4.8 million or 67

Adidas Extends Boston Marathon Sponsorship

The Boston Athletic Association, founders and organizers of the Boston Marathon, announced that they had extended their sponsorship arrangement with adidas through 2021. The B.A.A. and the Boston marathon have already been partners with adidas for the las

Outdoor Companies Honored on Best Places to Work List

Deckers Outdoor, Mountain Hardwear, Clif Bar, Smartwool and several other companies recently announced their inclusion in Outside Magazine's 2009 list of “Best Places to Work.” Deckers was ranked No. 26 out of 30 selected companies, while Mountain Ha

Gwen Manto Exits Dick’s Sporting Goods

Gwendolyn Manto has left her role as EVP and chief merchandising officer of Dick's Sporting Goods, Inc., effective April 13, 2009. According to a filing with the Securities & Exchange Commission, the retailer does not expect to replace her in this po

MBT Sponsors Carmichael Training Systems

Chris Carmichael, former Olympic cyclist, founder and CEO of Carmichael Training Systems, Inc., and long-time personal coach to Lance Armstrong, has signed MBT as the official active comfort footwear of Carmichael Training Systems. MBTs are the physiologi

Viridian Green Laser Sights Hires New Marketing Firms

Viridian Green Laser Sights, a subsidiary of Laser Aiming Systems Corporation, has the hired two new sales and marketing groups-H&G Marketing and ProActive Sales and Marketing. ProActive will have account responsibilities in the southeast while H&G will p

Brunton Updates Brand with New Products, Marketing

Camping equipment manufacturer Brunton is rebranding itself with a new marketing campaign to include new advertising and creative, a new product line, website redesign, and an expanded social media initiative.
Brunton’s rebrand is built around the tagline

Gramicci Appoints New Rep Groups to Sales Team

Gramicci has expanded its sales organization with the appointment of two additional sales representation firms and an independent rep. The enlarged team of seasoned sales executives will lead a soon-to-be-launched initiative called “Being There” that will

NSGA: Exercise Walking Continues to Grow

Exercise walking, which experienced 7.6% growth in 2008, remains the No. 1 participant activity surveyed by the National Sporting Goods Association (NSGA), a position it has held since 1990. Data contained in NSGA’s annual “Sports Participation – Series I

Outdoor Sports Marketing, Inc. Adds New Sale Rep, prAna

Outdoor Sports Marketing has added Sheila Brown Batten to its team of professional sales representatives. With twenty years of buying, merchandising, and business management in major regional sportswear and outdoor specialty chains, Batten now joins the O

SIA: SnowSports Feb. Sales Decline

Snow sports market sales declined 16% overall in February 2009 versus February 2008, according to the most recent SIA Retail Audit Topline Report. Snow sports equipment sales were particularly hard hit in February, as consumers hesitated to purchase big