Pnuma Outdoors and Heated Core Appoint Brand Manager

Amber Liljestrand previously worked at Bass Pro Shops, where she was the assistant merchant for Hunting and Tactical Apparel, overseeing design, development and promotion of proprietary brands while collaborating with major national brands.

MEC to Open New Store in Ontario, Canada

MEC, the Canadian outdoor retailer, reported it will open a freestanding store in Whitby, Ontario, in July 2024, its seventh standalone store in Ontario and 23rd standalone in Canada.