B.U.M. Equipment, the California lifestyle brand popular in the 80’s and 90’s, will be relaunched this fall as part of a celebration of its 30th anniversary.
Category: Apparel
Billabong Sells Sector 9
Billabong International Limited entered into an agreement to sell its skate hardware brand Sector 9 for approximately $12 million to an affiliate of Bravo Sports.
US Apparel Coalition Suspends Bangladesh Factories
The Alliance for Bangladesh Worker Safety, which represents Canadian Tire Corp., L.L.Bean, VF Corp. and 25 other apparel brands, officially suspended three additional factories for failure to show evidence of remediation progress.
The North Face Names Explore Fund Winners
The North Face identified 45 non-profits that will be awarded grants through its Explore Fund, which this year favored programs activated in national parks.
Tracksmith Apparel to Pay Consumers for Summer PRs
Tracksmith Apparel, a growing running apparel brand with its hand in vintage track design, will offer consumers a monetary reward for setting a PR this summer.
Venus Williams’ Brand Eleven Hires Senior Director of Marketing
Eleven, a performance apparel brand created by tennis star Venus Williams, hired Marlon LeWinter as its new Senior Director of Marketing and Public Relations.
Adidas Forms Strategic Collaboration with China’s Wanda Group
Adidas said plans to start collaborating with the Chinese conglomerate Wanda, including a sponsorship deal for the two Ironman triathlon events in China.
Adidas Puts its Future in Kanye West, Provoks Social Backlash
Adidas announced the cementing of its long-term relationship with Kanye West in the company’s biggest collaboration with a non-athlete to-date.
Kokatat to Outfit Paddle the Arctic Expedition
Kokatat has joined a host of outdoor brands sponsoring an expedition this summer designed to challenge American kids’ increasingly sedentary lifestyle. In the Paddle to the Arctic expedition, two young families will embark July 1 on an attempt to paddle the length of the Mackenzie river, Canada’s largest and longest river. On average, children spend […]
Mountain Khakis Catches Some Slack
Mountain Khakis named Jennifer Slack senior product developer in another sign of its growing commitment to expand its men and women’s apparel.
Dick’s Relocates Store in Sterling Heights, MI
Dick’s Sporting Goods will be opening its relocated store on in Sterling Heights, MI (13000 Hall Road) on June 9, 2016.
Nike Q4 Beats on Earnings, Misses on Revenue
Nike Inc. reported flat earnings in its fourth quarter ended May 31 due in part to the need to reduce inventories in North America but results still came in a penny ahead of Wall Street’s consensus estimate. Revenues gained 6 percent to $8.2 billion and were up 9 percent on a currency-neutral basis. Worldwide futures were up 11 percent on a currency-neutral basis.
Under Armour Pushes to Overshadow Nike Earnings with New Innovation Center
Under Armour opened the doors to its new beehive for manufacturing and design innovation, dubbed the UA Lighthouse, in a strategic move to pull the spotlight from Nike’s fiscal fourth quarter earnings.
Delta Apparel Added to Russell 2000 Index
Delta Apparel Inc. has been added to the Russell 2000 Index. The Russell 2000® Index measures the performance of the small-cap segment of the U.S. equity market.
Modell’s and Sports Direct Fail To Make Sports Authority Bid
Modell’s Sporting Goods and Sports Direct International missed the deadline to make a bid for Sports Authority’s leases. Dick’s Sporting Goods reportedly put in a bid to acquire 17 leases.
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