Canyon Bicycles is reportedly attracting takeover interest from a number of private equity groups, including Carlyle Group and KKR & Co., according to a report from Bloomberg.

Koblenz, Germany-based Canyon is also attracting buyout firms Advent International, Apax Partners, General Atlantic and Permira, sources told Bloomberg. The consumer direct cycling giant is working with Robert W. Baird & Co. on a sale that could bring more than €500 million ($592 million). Discussions are ongoing and no final decisions have been made, sources told Bloomberg.

Photo courtesy Canyon Bicycles